Ready to Make Marketing Easy?

Join now for tools and training to streamline your marketing program & kickstart your practice’s growth..

Ready to Make Marketing Easy?

Join now for tools and training to streamline your marketing program & kickstart your practice’s growth.

Benefits of DrMarketingTips Lab Membership

Be the Smartest Person in the Room Without a White Coat

Our mission is to make you the very best medical marketer you can be (and help you have an answer ready when it’s time for one of those pesky board meetings or a physician stops you in the hall). Whether you’re a medical practice marketing newbie or a seasoned pro, DrMarketingTips Lab is your one-stop-shop for all things marketing education.

We’re continually adding more resources, tips and tricks to our content library. If you’re a member and don’t see something you need, let us know and we’ll address it for you.

Proven Plans

Constantly Updated

Created by Experts

Up-To-Date Trainings

Our Most Popular Resources

Lab helps you produce results thanks to actionable tips, step-by-step examples, case studies and guides.

We’re constantly adding new courses and features to help make marketing your practice simple and effective.

Included

The Top 5 Marketing Strategies for Your Medical Practice

In this webinar, unveil the top five marketing strategies meticulously tailored to thrive in today’s competitive healthcare arena.

Included

Using Marketing to Attract and Retain Employees

Use your marketing team’s expertise to attract, on-board, and retain employees. The same strategies that build your brand and attract patients can build your at-work culture and attract new talent.

Included

Top Tricks for Engaging Your Next Patient in the Community

If you’re a medical marketing professional, follow these tricks for engaging your next patient in the community.

Included

Patient Experience: The New Approach to Customer Service

In this course, we will discuss how customer service in medical practices has changed and share how your actions impact the practice as well as what can be done when online reviews lead to empty clinic schedules.

Included

Discover How You Can Leverage Instagram to Build Your Marketing Practice

During this 1-hour webinar, you’ll learn best practices for leveraging Instagram to build a loyal following for your medical practice.

Included

5-Steps for Coaching and Calming Your Employees Through Chaotic Times

In this webinar, get actionable tips, from leadership coach Alicia Culp, on how to coach and calm employees during uncertain times.

Included

5-Step Marketing Plan for Temporarily Closing An Office During a Pandemic

In this webinar, Jennifer outlines the immediate five steps you need to take before shutting down the office.

Included

Let’s Talk About Telemedicine

In this webinar, Corey and Jennifer break down everything you need to know before making a decision about telemedicine for your practice. Corey shares his knowledge gained from working with practices like yours on dozens of telemedicine integrations

Included

Should Our Practice Be On Tik Tok?

You just know that one of your docs is going to ask, “Should our practice be on Tik Tok?”

Included

Case Study: Employee Engagement and Training

This case study shows you exactly how one large orthopaedic practice tripled their positive patient reviews.

Included

Using Marketing to Attract and Retain Employees

Use your marketing team’s expertise to attract, on-board, and retain employees. The same strategies that build your brand and attract patients can build your at-work culture and attract new talent.

Included

Writing Workshop: Secrets to Attracting New Patients with Social Media

In this 5-part course, your team will learn how to write compelling content for all your marketing channels that engage consumers and entice them to visit your practice. The secrets of writing click-worthy headlines for blog posts, crafting email subject lines that beg to be opened, and writing in a unique voice for social media posts that draw in new patients will be revealed.

Included

How to Get Your Doctor on the News Now

In this 6-part course, your team will discover how to use public relations to get your doctor on the news as a featured expert. We’ll provide step-by-step instructions and discuss strategies for navigating the newsroom maze, timing your news event to win coverage, and how to stay on message when the news anchor plays hardball.

Included

How to Create and Start a Webinar on Zoom

Not sure how to create a webinar? In this video, Corey walks you through a step-by-step process on how to create and start a webinar using Zoom.

Included

Maintaining a Personal Touch in the Electronic Age

How can you maintain a personal touch in the electronic age? Jennifer and Corey, founders of DrMarketingTips.com discuss in this extended webinar.

Included

Utilizing Social Media to Manage Your Online Reputation

The weekend of September 19, 2014 we spent a few days in Nashville, TN at the AAOS Leadership Meeting. This is a recorded webinar version of the presentation we gave to the orthopaedic surgeons and office managers in attendance.

Included

5-Steps for Coaching and Calming Your Employees Through Chaotic Times

In this webinar, get actionable tips, from leadership coach Alicia Culp, on how to coach and calm employees during uncertain times.

Proven Plans

Constantly Updated

Created By Experts

Up-To-Date Trainings

Frequently Asked Questions

Absolutely. If you are on the monthly subscription plan and choose to cancel your membership, you’ll have access for the remainder of the month you made the request. If you’re on the annual subscription and choose to cancel, you’ll have access for the remainder of the year. Your card will not be automatically renewed if you choose to cancel.
Let us know! We’re continually adding new content and will create content based on feedback from members.

All resources in DrMarketingTips Lab are based on real-world campaigns and content created for clients of Insight Marketing Group. If you see the content here, the team at Insight Marketing Group is responsible for it.

If you need any support, reach out to Lab@InsightMG.com and we’ll be in touch as soon as possible.